Checkout Process

Checkout Process

Crafting the Customer Journey Project Overview As a part of the process of updating the website and mobile app, we saw the need to implement a more user-friendly shopping cart experience. This process included mapping the customer’s checkout process, the global...
Human-Centered Communication

Human-Centered Communication

Understanding the User Project Overview While crafting the customer journey we identified a need to reconsider how we communicate with our users. We understood that our users prefer simple, conversational, human-to-human communications. They prefer to feel as though a...
Customer Journey Mapping

Customer Journey Mapping

Crafting the Customer Journey Project Overview The business decided to launch a new product into market for consumers that would directly affect how our B2B clients will interact with customers. As a result we created an awareness campaign and mapped out the journey...